AI should always be a choice — something people can easily turn off.

How about you make it something people have to turn on, and make it useful enough that they will enable it?

Third: Firefox will grow from a browser into a broader ecosystem of trusted software. Firefox will remain our anchor. It will evolve into a modern AI browser and support a portfolio of new and trusted software additions.

Oh, geez.

Dear AI Techbros.

Why is AI in my browser something desirable for the common man?

What I want: a secure browser that does just that and nothing more.

I'm so sick of AI everything.

No. One. Wants. That.

We have nowhere better to go. But that's only for now, you short-sighted dumbass...

I’ve already switched to librewolf because of the ai update

It’s really just a matter of trust and they’ve clearly chosen to trust ai first and users second. That’s why you must turn it off instead of having to turn it on.

sad state of affairs

Boo this man!

First: Every product we build must give people agency in how it works. Privacy, data use, and AI must be clear and understandable. Controls must be simple. AI should always be a choice — something people can easily turn off. People should know why a feature works the way it does and what value they get from it. Second: our business model must align with trust. We will grow through transparent monetization that people recognize and value. Third: Firefox will grow from a browser into a broader ecosystem of trusted software. Firefox will remain our anchor. It will evolve into a modern AI browser and support a portfolio of new and trusted software additions.

Are the first and third points not contradicting? Having control over AI in the browser means that the browser cannot be AI first. Maybe they need to step back and look at their core audience and a shifting user preference for less big tech and more control.

I think the biggest thing that they can do is look at what the Firefox forks are doing and try and implement the features that led to people leaving. I'm using Zen not only for the addition features and UI elements it brings, but also the things that it chooses not to include.

They can also look at what IronFox and LibreWolf do to create a new built in profile that maximizes privacy and security trading off convenience.

Finally, they have failed to capture new users when google is blocking ad blockers. When you have a smaller market share you need to take advantage of your competitor's mistakes.

I'm so fucking tired of CEOs and their shit-ass ideas

You either die a hero or live long enought to become the villain

Everyone hated that

What a douche.

Headline is misleading. That is one sentence from a list of three points.

• First: Every product we build must give people agency in how it works. Privacy, data use, and AI must be clear and understandable. Controls must be simple. AI should always be a choice — something people can easily turn off. People should know why a feature works the way it does and what value they get from it.
• Second: our business model must align with trust. We will grow through transparent monetization that people recognize and value.
• Third: Firefox will grow from a browser into a broader ecosystem of trusted software. Firefox will remain our anchor. It will evolve into a modern AI browser and support a portfolio of new and trusted software additions.

I think the more important statement, and one that I agree with, is in the first point.

AI should always be a choice — something people can easily turn off. People should know why a feature works the way it does and what value they get from it.

If this is the goal then I agree. Mush as AI annoys me, I don't care if they build AI features into the browser. There are enough people that do want AI features for it makes sense to do so. But it needs to be optional. I don't want to have to keep going into about:config to disable AI features that should have been opt-in in the first place.

Hey Mozilla, any chance you could add the ability to add tags to bookmarks on mobile during this evolution?

Or make add-on settings/configuration container specific (noscript forex)?

Fucking yikes.

"Modern", "AI" - buzzwords for shareholders

I guess im looking for a new browser. Anyone have a good alternative?

Gross.

Damn. Any good recommendations for alternatives?

Mozilla is a lost cause, and Firefox is too big to be rescued by one singular web-browsing development entity (that's because the web has become too complicated so as to allow for terminal capitalism).

The solution is, honestly, for a well-constituted organization to hard-fork the web standards model as a whole package, to start a sort of "re-web" project. Pick up something like gemini but iterate it to a level where it can actually be useful (gemini, nifty as it is, is actually less capable of layout and styling than the printing press from the 1500s and that's saying something). Maintain a "convertible subset" of HTML+CSS as an input option for people who want to maintain and develop simple sites that might want to eventually convert to re-web.

Time for me to switch

Well, I guess we just need to move to Ladybird. Either that or my browsing is going to become entirely curl + Links.