"full self-driving"
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Huggies diapers fucking say “up to 100% leakproof” on the box.
I just want to see a picture of the face of the person that thought that was reasonable.
Well, it's true. I never saw a diaper that stopped more than 100% of leaks
Kids can pee a lot and there's only so much liquid you can absorb with a reasonable amount of material. Seems like a valid use of that phrase to me
Up to is probably my favourite marketing term. Removes up to 100% of lime. Could be 0, idk.
Funnily enough, my fiber provider advertised my internet speeds as "up to 600Mbit/s" and I get about 630 in practice.
It's impossible for an ISP to guarantee speeds though, because it's not just their connection that's being used.
Do they use this to weasel out of reasonable expectations of connection quality? Yes, absolutely. But they also can't do anything about the speed of the server you're downloading from.
- "Up to..." when used to describe things like internet speeds
- "Wholesome" when used to describe food. Not really a lie, per se, but "wholesome" has absolutely no meaning when it comes to nutrition and just sounds good
- "Zero calories" or 0 grams of [blank] in the nutrition information. The regulations let them round down if it's less than 1
gramstandard unit of measurement for that item (edited from grams). - Any time you see "free" there's always at least an implied asterisk
"Up to" in terms of anything. Up to inherently also contains zero.
In regards to free, I've found that a general rule of thumb is that the larger, the bolder, the more differently colored, the more drop shadows added, the shinier, or the more 3D looking the word "free" is, the less free it will actually turn out to be.
The "zero calories" is a US thing, in the EU manufacturers are required to show nutrition per 100g. They can add percentages and serving sizes if they want, but per 100g or 100ml is required, so you can calculate your own serving sizes easily.
- "Zero calories" or 0 grams of [blank] in the nutrition information. The regulations let them round down if it's less than 1 gram.
For example, take a look at the "Serving size" of some cooking spray. 1/3 of a second of spray means 0.25g... So everything is zeroed out in the Nutrition facts.
Tap for image
I made some chili verde chicken, just chicken and sauce in the slow cooker and served over rice. When I tried it, it was super salty. So I go check the bottle, 85mg sodium per serving. But a 350ml bottle had over 50 servings!
- "Zero calories" or 0 grams of [blank] in the nutrition information. The regulations let them round down if it's less than 1
gramstandard unit of measurement for that item (edited from grams).
A particularly egregious example is TicTacs, which are labeled as having 0 calories despite being almost pure sugar. The practice is also very common with alternative sweeteners, which have fewer calories than regular sugar but far from 0.
I think "natural" was determined in court to hold jo required quality, or be free from artificial, man-made or modified elements. So wholly opposite the standard meaning of the word.
They always come for language first.
"Because while the truncheon may be used in lieu of conversation, words will always retain their power. Words offer the means to meaning, and for those who will listen, the enunciation of truth."
I signed up for the "ad free experience" on Amazon.
Picked a movie, popup says "this feature is not available ad free". Cancelled
How is this legal? Oh yeah, Bezos was on the stage clapping with the other robber barons.
I gave up sailing the high seas during the golden age of streaming. Unfortunately it has already come to an end with the majority of streaming services including ads for their highest tier.
I have wasted so much of my life on watching commercials, I refuse to waste anymore.
Amazon was just successfully sued because of the ads in Germany. It wasn't legal in the first place to enable ads on the lowest tier.
"We respect your privacy"
No artificial flavors
"Natural" and "artificial" flavors are determined by how they're made/obtained, not by what the ingredient itself is. You can have the same ingredient labeled as either artificial or natural.
Like "Natural strawberry flavor". Made by cooking wood shavings in alcohol. No strawberry was harmed in the process.
Or like Sebastian Lege did it in one of his shows: He mixed a number of acids to make "Banana Flavor". Or when he talked about "natural smoke flavor", which is a byproduct of producing charcoal, and the company he visited claimed they produce several thousand tons a year...
"Unlimited"
"24 hour odor protection" in deodorants.
By applying a chemical precipitant that clogs sweat pores and backs up sweat fluids under the skin.
Just bathe.
Some of us live in hot climates. Without deodorant, I stink bad enough to smell myself by around noon.
Just bathe.
Spoken like someone who lives in a cold dry climate. I could bake cookies inside of my car in the summertime, and it is regularly well above the safe wet bulb temperature for human tolerances, even in the shade. You walk outside, and it feels like you’re breathing hot swamp-flavored fog. Bathing alone isn’t enough in those circumstances, because you’ll be a sweaty mess by the time you get to work anyways. Bathing is important, but you also need something to stop the sweat from immediately making you stink again.
"No preservatives" - Sugar is a preservative. Salt is a preservative. Vinegar is a preservative. Lemon juice is a preservative.
"Sugar-free" - but they add alternative sweeteners that have a range of other health issues associated with them.
"Cholesterol-free" - I once saw this on a juice container and had a laugh.
What people don't realise is that with food formulation, what you take out, you have to put something back in to replace it. A low/no sugar product will likely be higher in something else like fat to make it a palatable product.. So labels make claims on some things, but will purposely not mention the others.
Edit: Yay! 100th comment!
Cholesterol-free is such a bullshit label anyway because dietary cholesterol doesn't do anything special to your own cholesterol. You are not a chicken and the egg yolk will not go directly to your bloodstream. Your blood has human cholesterol that you made yourself from the rest of the sugars and fats you ate, digested, converted, stored, and reeconverted.
Let me introduce you to "Gluten Free". On a sausage.
I give "gluten free" a pass because it's not always obvious. Some people do have very severe reactions and some products do, unsuspectingly, contain gluten in the form of filler content or for some other mechanical use. Sausage is specifically known to use wheat product as filler and binder. Same for deli meats and veggie burgers. Some places will even throw breadcrumbs into their ground beef for burgers to fake it's tenderness, so it crumbles like a meatloaf would.
Then there's seasonings. Potato chips are made from potatoes, right? But not all chips are potato chips. You'd hope a gluten-issue person would be able to identify pita chips or bagged crackers from the chips selection would have gluten, but it turns out, despite being a corn chip, Dorito dust can affect gluten sensitivities. Soy sauce and malt vinegar are issues, and seasoning mixes use flour to help distribution
Oh, and processing aids. That's another kettle of fish. Same with things that are added and then taken out, or vice versa, as long as they are the same amounts, they don't have to be on the label unless it's an allergen. (Australia)
I'm always wary of places that cook or bake their own food, especially home businesses. They don't have the money to pay an accredited food lab to do their labels and testing for them. I've done my share of food label auditing, and I've seen some pretty shocking things.
Sausage is specifically known to use wheat product as filler and binder.
That is actually illegal in my country.
"Nitrate free! *except for that found naturally in the shitload of powdered celery we put in there"
"Sugar free" is such a red flag, you know they are going to go crazy with the artificial crap. I try to eat less sugar but the same goes for alternative sweeteners, plus I can't stand the taste of them. I look for "Sugar free" so I know not to buy it, that shit's going to be disgusting.
Indestructible or tough dog toys. My boy will have that in pieces, 15 minutes or less guaranteed

Get him a stick
When he break it. He now have 2 stick
When he have too many stick.
Go get new stick. It free.
My fucking big goofy dumball of a dog will continuously get sticks stuck in his mouth from trying to chew of them vertical instead of horizontal and its bad. He'll walk up all happy and just drip blood on my lap with his mouth stuck open. One time we came inside and didn't realize until like 30 minutes later that he had a big twig stuck in there, he was happy as can be .
I love that dog and he loves sticks
I was in a PetsMart and I swear they had regular ass sticks that they found outside with $5 price tags on them. You could literally walk 10 steps out of their front doors and find the same thing for free.
Indestructible toys are a catch 22, anyways. I found a couple of toys my old bud couldn’t destroy but he got bored of them very quickly. All of the satisfaction comes from the destruction.
We just started getting him soccer balls from 5 Below. Cheap enough and big enough to last a little longer.
Only two things ever last in my house. Beef femors and nylahide chewable. Everything has a lifespan of minutes.
Same with my dog but hes not interested in the nylon or femurs, probably because he can't figure out how to tear them apart.
You're dog has fuckered up eyes
Stainless steel. Because the common understanding of stainless is not what the stainless in stainless steel means.
Organic foods. Obviously this varies by location, but there are no universally standardized and enforced definitions of what it means to be organic that it comes close to being meaningless. You'd be surprised at what "organic" growers can get away with.
Genuine leather. It's so misleading it's pretty easy to argue that it's essentially a lie.
20% off. When it's the same cost as it was last month, you just upped the price, then put it on sale, so that in the end it evens out.
Part of the problem with stainless steel is that it's not a singular material. It's an entire galaxy of alloys with a huge range of properties, and some are more corrosion resistant than others. It is certainly possible to concoct some alloy that is for all intents and purposes absolutely rustproof but it's unlikely to have the other mechanical properties you need for whatever it is you're doing.
If you're looking at any object (probably a knife, or maybe a sink or faucet fixture) that simply declares itself "stainless steel" but the manufacturer refuses to admit which alloy even if you press them in a vise, that does indeed usually mean you're looking at some junk. Low chromium and low nickel stainless alloys are the least corrosion resistant but all other things being equal are also typically the easiest to cut, machine, stamp, or otherwise work into shape.
"Organic" especially pisses me off when applied to honey. There's no such thing as organic honey. Bees have a range of three miles or more, and they will forage on whatever they like.
From Wikipedia:
Organic agricultural methods are internationally regulated and legally enforced by transnational organizations such as the European Union and also by individual nations, based in large part on the standards set by the International Federation of Organic Agriculture Movements (IFOAM),[20] an international umbrella organization for organic farming organizations established in 1972, with regional branches such as IFOAM Organics Europe[21] and IFOAM Asia.[22]
Genuine leather.
Is this not as opposed to fake leather (plastic)? They could just say that it is leather or real leather, but that does not sound as fancy.
It's actually a technical term disguised as common language.
Most people think genuine means "as real as you can get". Which is true in everyday language.
But when it comes to leather, "Genuine" is a quality grade that means "The lowest quality of leather that technically includes actual animal hide." Usually it's bits and pieces glued together.
Consider it the hot dog of leather.
I am pretty sure that "bits and pieces glued together" is the grade directly below it known as "bonded leather". I think "genuine leather" is the first grade that is real leather. It just isn't actually very good leather.
"Genuine leather" is the designation for the lowest grade leather product.
Calorie free. Fat free. Sodium free, etc.
Just means that it has less than a specific threshold of the item per serving. And their servings are often arbitrarily small enough in order to conveniently miss that threshold
I'm looking at you, Tic Tacs
I have been conditioned to think of "Free & Clear" as having no coloring or nasty scents added and then I come across this and was duped
This is such bullshit manipulative marketing, similar to when companies will put out an ad saying something like "ONLY $1.99/MONTH" in large, bold letters and then below it have tiny fine print saying "for the first month, then $420.69/month".
"Free of dyes. Soft pear scent.". Boom. Done. Not only is it short, but it's clear and accurate. Almost nobody cares if it's "clear" as long as it's dye-free.
Flavored dish soap is kinda wild in general. Yes, I want the things I eat and drink off of to all taste vaguely of chemical lemons.
The default should be plain soaps and plain dish detergent. Some are so potent that the scent sticks to the dishes even after washing, and unfortunately, the food too. Especially that dawn spray soap.
I can't see this product without thinking of astronaut Chris Hadfield. He tells a story of going blind in space, because they apply a surfactant to the inside of the EVA helmet as an anti-fog coating, it's basically a mix of oil and soap. And a drop of it got in his eye, while in a spacewalk, it stung and his eye slammed shut and began to tear up, and because zero g, tears don't fall, so it just pooled in his eye socket until there was enough tears for it to spill over the bridge of his nose into the other eye.
"Now we use Johnson's No More Tears, Which is what we should have been using from the beginning."
"Our roll of toilet paper is equivalent to 234 rolls of our competitor's toilet paper!!!1"
"Waterproof" phones
*not covered by warranty
so it's a lie
We had a huge push here about waterproof vs waterresistant. "waterproof" means you can drop it into like, 12 ft of water for some crazy amount of time and it'll be fine. Water Resistant is a much more flexible term like "If you use it outdoors and a drop of water gets on it you should be fine. Of course, no average consumer knows the difference and so they assume water resistant means water proof.

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