Disney+ has updated its subscriber agreement to allow advertising before and after movies and shows across every subscription tier. The change quietly ends completely ad-free streaming on the platform, even for those paying top dollar.

That includes the Premium plan, which costs $18.99 a month and was originally sold on the promise of an uninterrupted viewing experience.

Subscribers now face an on-screen prompt when logging in, requiring them to actively accept the updated terms before they can keep watching.

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[–] 219 points 1 month ago (2 children)

WE HAVE ALTERED THE AGREEMENT

PRAY WE DO NOT ALTER IT FURTHER

[heavy breathing]

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  • [–] [S] 156 points 1 month ago (4 children)

    Corporate enshittification accelerates and Disney is leading the way.

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  • [–] 2 points 1 month ago (2 children)

    Wait didn’t Prime and Netflix do this already? After Hulu and YouTube went nuts with ads?

    Disney sucks but seems like this is one of the last to ad ads.

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  • [–] 129 points 1 month ago (9 children)

    See ye on the high seas, matey! Arrr.

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  • [–] 43 points 1 month ago (6 children)

    Some republican politicians are actually trying to push a legislation to require ISPs and VPN providers and whatever to block “foreign pirating sites”. I know there will always be a way for those who know what they’re doing, but they’re squeezing people little by little into having to pay these subscriptions no matter what companies do. I’ll personally just quit watching tv altogether if I had no choice but to pay these fuckers. I have zero subscriptions and I’d like to keep it that way.

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  • [–] 18 points 1 month ago (4 children)

    My public library still checks out DVDs. Some titles are blu-rays even. Get an optical drive and rip away. For free.

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  • [–] 7 points 1 month ago (3 children)

    True that. I use both, Kanopy and physical from the library. I have a 42TB HPE server that has a ton of content. If it ever dies to where I can’t revive it anymore and all pirating sites are blocked, I’m fucking going back to the old days of dvd/blu-ray players. I will get me one of those portable ones like I had before and start watching. I’ll never pay them a fucking dollar.

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  • [–] 6 points 1 month ago (1 child)

    Don't forget thrift stores, you can get old media there super cheap and some thrift stores support good causes so you still aren't giving money to the shitty companies but you are helping the thrift store survive and helping someone that needs it to keep a job.

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  • [–] 84 points 1 month ago

    Allows is doing a lot of heavy lifting

    The are deliberately adding ads

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  • [–] 77 points 1 month ago (5 children)
  • [–] 56 points 1 month ago (3 children)

    Remember that if you sign up for Disney+, you waive the right to sue them if they kill you at one of their restaurants.

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  • [+] 55 points 1 month ago* (10 children)
  • [–] 10 points 1 month ago* (4 children)

    I don’t think it’s really the fault of the economic system of capitalism exactly. There’s nothing about “private ownership of the means of production” that requires infinite growth. For that I blame Wall Street in particular.

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  • [–] 2 points 1 month ago* (last edited 1 month ago) (1 child)

    Marx explains that the primary use of capital is to accumulate more capital. No one who invests money is satisfied with an equal or lesser value in return. Note that this is disanalogous to a direct exchange of goods. If I give you a coat and you give me a chair, we are satisfied with the trade because the use-values are heterogenous even though the exchange-value is homogenous and [if the trade is fair] equivalent. But there is no reason to exchange $100 for $100 because the two are the same. (This is not to say we should go back to the barter system: the point is that capitalist commodity production leads to capital, which leads to an expectation of infinite profits.) Once you have a pile of money, you can either sit on it or you can throw it back into the market in an effort to get more money.

    Marx argues that, under capitalism, money itself becomes fetishized, since the owners of private commodity production pursue ever greater profit. More precisely, they pursue more surplus-value to appropriate from the value created by the labor-power they purchase from workers.

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  • [+] -3 points 1 month ago (4 children)
  • [–] 6 points 1 month ago (2 children)

    is this what you really think? im a little bit in awe of how braindead this analysis is. vegemite? the product made from brewers scraps? thats the product you use to defend capitalism??

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    [–] 49 points 1 month ago (2 children)

    If I see an ad it’s over. I pay so I can feign being free of ad bullshit subconsciously.

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  • [–] 19 points 1 month ago (1 child)

    People are so normalized to ads. I have many, many friends who either use YT free and wait patiently for 2 x 1 minute apps before every video AND ad breaks. I tell them about adblockers and they laugh and say "they dont mind". Or they play for YT premium and I tell them that adblockers exist and they say "i dont mind paying". Genuinely blows my mind

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  • [–] 48 points 1 month ago
    [–] 46 points 1 month ago (1 child)

    Imagine if people just stopped paying these companies. I guarantee you that most people have more entertainment than they can consume in their lifetime. They just want to have everything and these companies know it.

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  • [–] 32 points 1 month ago (1 child)

    My jellyfin server doesn't have ads

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  • [–] 30 points 1 month ago

    Was only using Disney and pirated the rest. Now we will be pirating every damn thing just like I did 20 years ago. Fuck any service that will not give you the option to pay for ad free.

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  • [–] 28 points 1 month ago

    Yeaaahhh. That's how you keep customers isn't it?

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  • [–] 26 points 1 month ago* (2 children)
  • [–] 26 points 1 month ago (1 child)

    If I were a Disney+ subscriber, I would issue a chargeback every bill, stating that I am not getting the service I agreed to, until they dropped me as a customer.

    Also, 🏴‍☠️

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  • [–] 24 points 1 month ago (1 child)
  • [–] 22 points 1 month ago

    Oh excellent, an excuse to drop it that my fiance will have to accept.

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  • [–] 22 points 1 month ago (10 children)

    I'm on duo for Disney and Hulu. Didn't get any prompt when logging in just now, but ads are an instant cancel.

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  • [–] 8 points 1 month ago (5 children)

    It’s promos at the end and beginning of programs, not in the middle.

    Not excusing it, just clarifying it.

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  • [–] 2 points 1 month ago* (2 children)

    I tried to explain this earlier and got downvoted. 🙄

    Edit: not that downvotes matter at all, it’s just frustrating. Sometimes there is zero room for nuance or context on the Fediverse.

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  • [–] 3 points 1 month ago (1 child)

    The headline doesn’t invite room for nuance, and there’s a higher concentration of pirates here.

    And— again, not to excuse it— most streaming services already do these types of promos, even Apple TV (meant to be the prestige one).

    I don’t think they’ll slide into putting them in the middle of shows, but I do think they’ll charge more for ad-free than they’d have ever made from the user on ad-supported, and they’ll make the ads so annoying on ad tiers to pull users into ad-free tiers.

    Prime is the worst one afaic: ads in the middle, ads on both ends, and ads on the pause screen, and clicking Enter shops for whatever the ad is about about. Not to mention the ads in the program itself (Prime boxes, Amazon trucks, etc.).

    I was at my parent’s house and they watch that 9-1-1 Ryan Murphy show; oh my fucking god, I thought the Subway sandwich ad in the Hawaii-5-O was embarrassing: this program plugged three things in less than a minute.

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  • [–] 5 points 1 month ago* (last edited 1 month ago) (3 children)

    How did you make it this far with Hulu? I noped out of that shit probably around 2014.

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  • [–] 3 points 1 month ago (2 children)

    It's $2 more than just Disney and family likes it.

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  • [–] 1 point 1 month ago (1 child)

    they were one of the first that tried to get you to pay and have ads. I went no fucking way, never will they get my business.

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  • [–] 3 points 1 month ago

    they were one of the first that tried to get you to pay and have ads. I went no fucking way, never will they get my business.

    As I recall, that was back when they were transitioning from having only a free ad-supported service to having a paid ad-free tier. Some of their contracts with a very small, specific set of shows didn’t allow them to be ad-free. Everything else was ad-free. And eventually they renegotiated those contracts and got everything ad-free. But people made a huuuuuge deal about how you’d be paying and still watch ads. It was like, four or five shows? And this was when Hulu was pretty much everything from current seasons on broadcast television, so they had a shitload of shows. I never saw an ad when I paid for it back then.

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  • [–] 22 points 1 month ago (1 child)

    I think there are people who still buy cable. As a non cable person I remember being amazed a decade or so ago when I saw what was mostly on. reality shows with more commercials than free over the air tv. and people pay for that. nuts.

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  • Over the last year I lived with my parents to take care of them and occasionally I had to entertain myself with their cable TV. I used to spend hours channel surfing and there was almost always lots of stuff to choose from. Now I just end up watching Beat Bobby Flay because there's absolutely nothing else to watch. And I don't really want to watch Beat Bobby Flay either.

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  • [–] 21 points 1 month ago (3 children)
  • [–] 10 points 1 month ago (2 children)

    I've been holding out a long time. I will pay what it takes to access content I want to see and avoid ads. I want money to make it to the artists. But if there is no option to avoid ads, then I will not pay for your service anymore. I would imagine many others feel the same way. Seems like a very foolish decision.

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  • [–] 21 points 1 month ago

    Cancel it, you'll be okay.

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  • [–] 21 points 1 month ago (2 children)

    Did You know that today is International Talk Like a Pirate Day?

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  • [–] 20 points 1 month ago (1 child)
  • [–] 20 points 1 month ago

    Fuck all these streaming service. I want Stremio, with the ability to pay a little directly to the creators of the things I watch. We need to break this system and replace it by something fair for the artists and creators, not to a fucking corporation that will give them pennies. People are willing to pay an amount for the media they consume, we just need to redirect the money to right people.until then stremio all the way.

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  • [–] 20 points 1 month ago

    And you just know the normies will keep paying

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  • [–] 19 points 1 month ago

    🏴‍☠️

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  • [–] 19 points 1 month ago

    Already long gone. All streaming services are terrible value now. They all got too greedy.

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  • [–] 19 points 1 month ago (1 child)

    Guys, we live in a dystopian world. Such bullshit! Most everything about society is dystopian. I don't think there is any redeeming quality to the fuckers that are in charge of it all.

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  • [–] 2 points 1 month ago*

    There is one. Self destructive personalities often leads to their own demise. So most likely the rich sociopath class kills itself.

    Edit: or we do it for them. Listen Luigi isn't just a good idea. It would force change. They don't fear their mortality.

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  • [–] 35 points 1 month ago (4 children)

    "Ad-free" has always been bullshit because every steamer runs ads for their own content at the start/end of everything and has giant "WATCH NEXT" "COMING SOON" "TRENDING NOW" banners on every screen.

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  • [–] 20 points 1 month ago (2 children)

    Yeah. All the companies seem to think that ads for their own products don’t count as ads. Same with all these ad free mobile games…. 99% of them show ads for in game purchases.

    I think that the bullshit mental gymnastics that they all went through to allow them to do that was to call them promotions, not ads.

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  • [–] 5 points 1 month ago (1 child)

    Promotions are less annoying but still annoying.

    "Hey heres a show thats popular with people who also watched what you watched, maybe you will too IDK." Isnt as grating as "Have you considered going into 70k of debt for an oversized truck you dont need?" Every 10 minutes.

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