Canada’s oil and gas industry is using TikTok influencers to target Gen Z voters
(www.nationalobserver.com)
I don't have stats handy to back it up but wasn't the young male voting block part of what got trump re-elected? If you hit anyone with the right propoganda enough it'll start to be effective. That voting block appears to have moved in last weeks US election. There's a lot more old people already voting that are at varying levels of being politically informed. To stereotype, young people don't tend to vote but can be politically active.