"YOUR screen time is destroying the environment!" Says screen that is using electricity 24/7.

This is part of a larger UK campaign to make people feel bad about energy usage while Starmer is filling increasingly large amounts of UK infrastructure with AI stuff that requires 100x the amount of power.

Individualistic solutions to systemic problems have zero chance of working.

The light that powers that sign likely uses more power than is going to be saved by people turning their screens off because of it

Segregate your garbage so we can later throw it all into the same heap anyways.

Remember to turn off every power source when you leave home everyday the whole year to compensate for one day of McDonald's signboard glowing 24/7.

Lease an overpriced EV so that the planet may survive another billionaire's wedding.

This is our collective duty to pay for the lavish lifestyle of the 1%.

If you wanted my screen time to be more efficient, please explain all these JS and CSS frameworks you are requiring me to load.

Why not use AI as a example

Updated version of the "turn the water off while you're brushing your teeth" ads in the 80s/90s. If you can afford ad spend, you're a bigger problem than the people targeted by it.

I agree with you. Most energy comes from renewables these days, and your wi-fi usage is a negligible amount in the scale of things. How about going after corporate energy waste like AI instead?

Is that advert backlit ALL DAY?

Think. Think again. Think about industrial energy use and lack of government enforcing landlords to install insulation and solar

Data centers use massive amounts of power. Reducing that power consumption would be a net positive on the environment.

That said, looking at the site, I can't see anything that suggests they've done any research into that. Instead they seem to be promoting their research into keeping kids safe online, with the only mention of the OSA being a short description in their recent June report with no comment about anything to do with it's obvious shortcomings.

The climate after i send electromagnetic waves at 2.4 GHz frequency:

And yet somehow bombs seem to grow on trees in the US and UK for dropping on innocent children by the IDF in Gaza.

This ad was a waste of the energy it took to print.

AI dataceter water cooling doesn't grow on trees.

Your showers are hurting the profits.

https://en.wikipedia.org/wiki/Drax_Group

The uk government keeps giving them renewable energy subsidies because trees can regrow but ignore the fact that they cut down trees the other side of the world to burn them here. It releases all the carbon stored in the trees into the atmosphere and then they capture a small percentage of it back and pretend to be the good guys.

It’s cheaper and easier to make people feel bad than it is to take reasonable steps to actually solve our environmental problems. Plus, this option lets you be smug and judgmental.

Ah the UEL, where you can do useful studies that don't require screen time:

MSc Artificial Intelligence
MSc Artificial Intelligence (with placement year)
MSc Big Data Technologies
MSc Big Data Technologies (with industrial placement)
MSc Blockchain and Financial Technologies
MSc Blockchain and Financial Technologies (with industrial placement)
MSc Cloud Computing
MSc Cloud Computing (with industrial placement)
MSc Computer Science
MSc Computer Science (with industrial placement)
MSc Computing
MSc Computing (with industrial placement)

Or Business and Finance where you can learn how to make people consume and buy mooooore!

If my goal was to try and damage the organization of groups looking to drive environmental initiatives, this is what I'd do. One of the things, anyways.

My thoughts are that this makes no sense at all.

Did one of their worst students in graphic design make this?

It's fucking awful.

Why is "on trees" circled?

Why is the first "think" crossed out.

Why would I think again when they dismissed my first attempt?

What is the significance of the paper in the centre being torn?

Is WiFi the issue?

Is screen time the issue?

What if I use WiFi without my screen?

What if I put my phone in aeroplane mode?

Do they want us reading newspapers or some shit?

Isn't cutting down trees also kinda shit for the environment?

I think they want to subtly train the masses to use less electricity because the new AI schemes need all of that extra power just to exist.

Honestly the biggest thing I think you could do (other than dying) is quitting animal consumption, but 90% of people can’t be bothered to make that simple change and would rather drivel on and on in endless debates about their sudden “health problems” and cultural norms that conveniently don’t allow for them to stop.

https://youtu.be/vAqVmUciDSc

Oi, when the inturnet loisence will com?

What are your thoughts on this?

Or

What's your thought on this?

Not what the title is now. "What is your thoughts" obviously isn't correct.