If AI isnʻt going to go away, it needs to be cheap, sustainable, open source, and self hosted/ hostable.
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About time this hit enterprise.
Been saying the downfall of OpenAI and Anthropic will be local models that can accomplish the same thing without needing a dstacenter worth of GPUs to run.
Plus you have no total token limit on self hosted models. You can let a slop agent run for weeks without ballooning costs or getting rate limited.
And no model censoring, so you can go build that nuclear bomb you always wanted lol.
Both AI giants are already losing a ton of money because their pricing isn't viable for the amount of training they're doing trying to be on top. If they readjust, they're gonna suffocate against much cheaper solutions.
I'm not surprised it's moving this direction, but I am surprised it's moving this direction now.
Hardware is extremely difficult to find right now and token prices are falling off a cliff in terms of price per intelligence. About 6 months ago I was talking about how it's only going to get cheaper from here and still seems to hold up today, we really don't need anything better than Opus 5.5 and compute is only going to keep increasing (price decreasing) who knows what the field will look like next year.
Either way I'm happy to live in a world pushing towards that, just surprised.
Microsoft predicted this some time ago which is why they have begun pushing a Hybrid Model where tasks are run locally first and only going to the cloud for heavy lift.
The data center is still needed, just not the same scale. You don't run "small" local models to compete with Claude's size. They don't publish numbers, but estimates were like 1-2T params for the models like early Opus. You need a lot of hardware to run those efficiently at a scale an enterprise would need.
Or they just spent enough to upgrade developer desktops with RTX Pro's to run quantized ~100B param models at their desks. Those are very good for coding.
You totally have a limit. It’s what the cards can output.
Revolut has 54x B200 cards (according to their video on this). So their limit is whatever that can output each month
This is going to be a trend, and why I think the IPO for Anthropic is ridiculous. Competition is massive, there is no moat.
I think the doomerism was all to get that moat. There's no vendor lockin either, even if you're using the API. You can switch between providers really easily.
Not to mention there isn't public pushback against an office with a server room like there is against dedicated data centers. Assuming they are running servers and not just some desktops with GPUs.
You can run litellm as a proxy to not even worry about changes in the API (much).
Any sensible company, that has the captial, is hedging their bets. My place has plenty of Claude and Copilot licenses, but we also have healthy local projects going on to.
Personally I can use Claude if I want, but I tend to use the self-hosted platform (Qwen and GLM on DGX Sparks before anyone asks). Big Boss told everyone to be sensible with expenditure, so this part of me doing my bit.
Before anyone comments about "is Big Boss also saving money?". Yes he is - the guy comes from a French farming family, he is flies economy out of choice and is well-known in our industry for sacrificing not just his bonus, but also his salary when the company has been in rocky waters over the years.
It still makes sense for very small teams where the burden of maintaining the infra is too high, but if you have 2k engineers it's a no brainer to self host. It's only a matter of time before open weight models can process vision as well.
so they are paying -9x now?
Oh that's why an hacker managed to phish them 680 times to get all details on his victims.
Passports. Documents, transactions, and so on: the hacker pretended to be an Italian police officer and asked to get info on millionaires, an LLM believed that without question 680 separate times.
Not saying it was ok, but the issue here was that the Italian police got hacked not revolut, from their pov the request was valid.
Still, they should have evaluated if it was legit and not just rubber-stamping hundreds of requests in a short time from a small police office in Southern Italy that would send 1/year at most. And think "why this Italian officer wants info on finland citizens?"
And so, the slow but inexorable clawing back what was taken begins.
Oh, wait. Fintech? Shit.
Cute that they called it $0.3 / 1 M tokens.
GPU WORLD
US$559,950 per unit:
https://gpuworld.ai/gpu/nvidia-blackwell-b-series-gpus
So, IRL...about $3.5 million dollary-doos capex. Given they probably have thousands of engineers on staff, yeah, I can see it being worth it.
That username's great, so no shade here: I don't often engage with fresh accounts until they're no longer wet from the hatching. Nothing personal, just basic hygiene. Thank you for the reply, though!🤘🏼
No dramas. This is probably my 3rd or 4th Lemmy account in last 2yrs; trying dbzer0.com to see what it's like.
In the spirit of things, I asked GLM5.3 what that set up actually looks like. Ouch.
Fetched that page for real. Specs (from gpuworld's DGX B200 datasheet page):
Dimensions: 17.5" W × 87.5" D × 42.9" H (cm: 44.5 × 222.3 × 109.0)
Weight: 275 lb (124.7 kg)
Rack height: 10U equivalent
Power: up to 14.3 kW max per system
In real-world terms:
Height: 10U = 10 rack units = 10 × 1.75" = 17.5" tall — about the height of a bar fridge standing on its side. But that's the chassis; you'll also want ~2U of clearance for airflow/management, so plan for ~1.5U of breathing room above it in a rack.
Depth: 87.5cm = just under a metre — so it'll stick out of a standard 1m-deep server rack unless you've got deep racks (or you let the back panel hang open). Standard 42U racks are typically 1.1–1.2m deep to handle this.
Weight: 275 lb / 125kg. That's a hefty man's weight — two people minimum to lift, ideally four or a rack lift. Standard datacentre floor loading is usually fine at this density but worth checking if you're stacking multiple in a rack.
Rack math for 7 units: 70U of just these systems — so a single 42U rack can't hold them all (you'd need 2 racks), and at ~14kW each you're looking at ~100kW total draw — that's serious power/cooling, way beyond a standard office closet.
Short version: think "fridge-sized box, half a tonne with rails, eats 14kW" — not a pizza box.
Ha! I'll look forward to your onramping, fellow human. Good luck!
BRB, just getting some scratch lotto tickets.
14.3 kw. That's fucking obscene.
And by all rights, the Fintech datacentre is what...small? medium?
GLM again:
One DGX B200 flat-out: 14.3 kW × 24h = ~343 kWh/day ≈ what a typical UK house uses in a month
Datacentre size: a full rack of AI gear like this is ~50–100kW. Classification-wise:
Your average office server closet: 5–20 kW
Small datacentre: <1 MW
Mid-size / enterprise: 1–10 MW
Hyperscale (AWS/Google/Microsoft): 50–500+ MW per campus
Revolut's 56 GPUs ≈ one dense rack or two — well under 1 MW, so firmly "small," and that's exactly why they colocate/rent space ("a US-based service") rather than owning a facility. Self-hosting the GPUs doesn't mean self-hosting the building. You don't put 100kW of fridges in your London office — you rent rack space in a proper colo where the power and cooling already exist.
Enjoy the lotto. If you win, you can buy an eighth of a DGX.
Fuuuuuuuuuck
The quoted numbers are the interesting part. 380 GB just for weights plus several GB of context per user means this only pays off at Revolut's scale. What stood out to me is that the article credits the biggest gains to NVFP4 quantization, splitting prefill and decode, and context tuning rather than adding GPUs. Those tricks carry over to much smaller setups too.
Agreed. Economies of scale are about the only way this makes sense.
I was just working thru the use case for purchasing a 64gb Strix (vs the typical coding I might do using OR or Open Code Go). The ROI is somewhere in the order of 7-10 years for me. So, on a purely dollar cost basis, local inference is $$$. OTOH, from a sovereignty and "own your own code" basis...there's something to be said for it.
Probably I will run a few tests using OR with a few outstanding tickets of mine, to kick the tyres of Qwen3.8-27B. I've tried Qwen3.6-35B and frankly it's...not very good at code gen or patching.
To boot, code gen isn't the only thing I use LLM for, so I suppose it depends on how bloody minded I want to be about future use case (I do actually have one).
What I don't unterstand about stories like this: Why aren't the US companies making a fuckton of money then? If you can self-host something at 10% of the costs, shouldn't that mean that a datacenter can make around 90% margin with interference?
Ah...that's just the one-off costs. Remember...they still have to pay monstrous electric bills. Maybe in the order of $100K or more a month.
Doesn't Revolut pay for electricity either?
Of course they do...but it's not stated in the costs they cutely described as $0.3/1M tokens.
The ones GLM5.3 worked thru ($3.5M capex, based on GPU costs) didn't include ongoing colo costs. So, figure on $3.5M + whatever site rental and electricity cost (I read the article to suggest they were using a colo not on site, but the same idea stands either way: no free lunch just because you have the hardware)
This seems like the way it's going to go. For large companies there is no doubt that LLMs can be helpful. But running your own hardware has been proven over and over to be less costly in the long term. So I can't imagine that subscription models like Claude and ChatGPT will be the final way it works.
They are unsustainable, they always have been and likely will be until compute is a hundred times cheaper than it is now.
Yeah it really only works for a company of that size when you can tip the scale into buying or renting enough to run the compute, but it makes sense. And I’m sure that Nvidia and others are probably sitting on a goldmine of compute optimization they’re not releasing because they want to milk the cow for as long as they can, or keep the compute savings to themselves
I'm not for AI at all, but this needs to spread far and wide so we can kill these big AI companies already. Burst that bubble!
Somewhere, Sam Altman is crying over that RAM. It could, SHOULD of been his! /s
Sooner or later all western big biz will be using chinese open models. How it must hurt for both the merican patriots and investors in merican IT ! Lol :-D
Been saying this since 2020: AI is going to follow the same pendulum that beats in the heart of IT since its inception. Some new tech starts out centralized, then slowly shifts to a distributed model. Examples:
- Mainframes to desktops.
- Unix servers with (X11) thin clients to desktops.
- Server-rendered web to client rendered (e.g. SPAs).
- PBX to soft phones and on-device audio DSP.
AI is moving even faster. Examples:
- Apple and Google have already moved inference to their phones to save central compute resources (hybrid approach).
- Companies are now moving from cloud AI providers to locally hosted options.
Before you know it, companies and consumers will have the necessary hardware to handle all their AI needs with edge hardware (e.g. right on their phones and desktops—no need to call out to any servers).
This week's news had researchers demonstrating that ChatGPT Astra could natively modify and improve a tiny Qwen model. How long before we have models that have had all their internal knowledge (fact) checked and embedded into chips via Cerebras Systems method?
We could have the equivalent of PhD-level knowledge on zillions of topics built into our PCs and phones and these hardware models wouldn't need to call out to the cloud at all except to receive patches/updates that get applied whenever they run.
They'd get refined and updated over time as flaws are found. People would regularly update these chips in their PCs or buy new phones so they'd have the latest knowledge and capabilities without having to wait for the software patches to do their thing.
Before you know it, companies and consumers will have the necessary hardware to handle all their AI needs with edge hardware (e.g. right on their phones and desktops—no need to call out to any servers).
i saw this too and it made me switch to graphene os because it and it makes me feel conflicted because i believe the anti-AI hysteria will fizzle out the same law the luddites did, but now i'm knee capping my own access wtih graphene. :P
We could have the equivalent of PhD-level knowledge on zillions of topics built into our PCs and phones and these hardware models wouldn’t need to call out to the cloud at all except to receive patches/updates that get applied whenever they run.
we've had access to this knowledge for the better part of the last 30 years and it's lead to bigger echo chambers with better propaganda -- the owners of these systems get to decided which pd-level knowledge they want you to have and all this asshattery will continue on as before as a result since it's the same people making the decisions for us right now.
Their not british.
Why, because of their slavic names? Or because you get a Lithuanian IBAN?
The company is headquartered in the UK and both founders have lived there for a long time, even if born elsewhere.
The IBANs are Lithuanian because that's where it was easier to get registered. Similar to how Wise got registered as a bank in Belgium despite being an UK business with Estonian founders and an office in Tallinn.

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