Dead end industry, dead end for humanity.

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[–] 5 points 3 months ago

A reduction in profits is not an issue to the production itself... I would understand if it were a 10% reduction in revenue. Nobody needs to be fired, profits are still above 0, the company is sustainable

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  • [–] 3 points 3 months ago

    Maybe get rid of the dead weight CEOs that have been dragging the company down for years instead of those that work to provide you profit, fucking idiots.

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  • [–] 2 points 3 months ago

    Dead end industry,

    Alas no, just a changing of the guard to China

    dead end for humanity.

    indeed

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  • 17 comments in c/technology@lemmy.world view that post
    [–] 13 points 3 months ago (5 children)

    Try easy car configurations, include most by default. Set down prices to get volume. Prioritise customer satisfaction more than margins :)

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  • [–] 0 points 3 months ago* (2 children)

    Remember the whole BMW heated seats subscription thing? That was them trying to reduce configurations and price: instead of having to stock two configurations of every model/colour/engine etc combination, one with and one without heated seats, they installed them on all of them by default and you would have been able to either later buy the package like you used to (~500€) or only pay the subscription whenever you wanted heated seats (I.e in the winter).

    IIRC Tesla does a similar thing with batteries, they use the same battery, but the cheaper model has the capacity and power draw restricted. One actual reason for it is that the shallower, gentles discharges mean less wear and fewer warranty claims, and therefore they can offer it for cheaper.

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  • [–] 1 point 3 months ago

    remember, hehe, that was a fail - they really just need to do the last one, it is rather easy: do what would increase customer satisfaction! (satisfied customer buys from you, again and again)

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  • [–] 17 points 3 months ago (6 children)

    I don't know how all the western car manufacturers dropped the ball so hard on EVs.

    Yes, the batteries were always expensive, but VW frankly didn't see to even try to innovate on EVs, so I think this is largely self-inflicted pain by management reluctant to try anything new.

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  • [–] 6 points 3 months ago (2 children)

    I'd say it's both self-imposed incompetence and bullying from Trump and his oil barons.

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  • [–] 12 points 3 months ago (1 child)

    For decades though they didn’t bother to invest when they could have. For a decade since Tesla proved there was a viable a market they didn’t do much more than token effort (ugly plastic Evs, not innovating in the tech at all)

    As much as I hate Elon Musk at least he did get the EV industry legitimized.

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  • [–] 2 points 3 months ago (2 children)

    What are you talking about...VW has made EV Golf and IDs for years now. They are overpriced and unreliable. This isn't about EVs, it's about people sick of buying shitty cars on the bullshit German Quality branding.

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  • [–] 5 points 3 months ago

    The ID.Buzz is in my opinion the posterchild for "we have to make EV look different" era of design.

    The Buzz and the early BMW i3 that stand out to me as ugliest cars of the decade. Cybertruck currently holds the throne, with the Ferrari Luce biting at it's heals (for looking like Ferrari hired Homer Simpson)

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  • [–] 17 points 3 months ago*

    Remember when the entire Volkswagen organization conspired to engineer the bypassing of emissions testing?

    Wow, what a bunch of cock sucking assholes. Maybe they shouldn’t exist anyways.

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  • [–] 5 points 3 months ago

    ohnoanyway.jpg

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  • [–] 4 points 3 months ago

    R&D is an ugly word in contemporary (non-Chinese) corporate culture

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  • [–] 1 point 3 months ago

    Consider margin cuts. The cars are very middle of the road but the prices are stupid. The buzz is 150%+ of the price of the PV5 which cannot keep stock in. The IDs are rare enough near me despite being decent because the costs are not in line with the product.

    They pulled API access and want to charge. Audi went all in on nothing. Q range is ugly. A range is great but they cant manage to make EVs. They wnt to charge subscriptions.

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