I don't really get his position on this issue.

"This notion that somehow we've got these large U.S. companies that don't contribute has just never been factual. The reality is these companies have spent hundreds of millions of dollars on film and television production in Canada," Geist said.

Geist said he's comfortable with regulations around discoverability, ensuring platforms better promote Canadian content, but ultimately he'd like to see the free market operate like a free market.

I think that woefully underestimates the effects of American dominance in the entertainment landscape, and would only serve to ensure that Canada becomes even more of a place for Hollywood to outsource their own productions, while stifling home-grown content.

According to the Canada Media Fund's website, an applicant (generally the producer) must be Canadian "and have full creative and financial control over all aspects of the project, from development through production and exploitation."