We are at a point now that games from the PS3/X360 era still look and play well, so newer titles need to contribute something new in order to make an impact.
If a AAA-studio releases a 7/10 title in 2026, it’s not just competing with the 8s, 9s, and 10s also releasing the same year - but also every single such title from the past 20 years!
This will also only continue to get worse in coming years as the backlog of exceptional titles will continue to build.