Never. I have latex foam pillows that are a solid block, so there is nothing to fluff. It took me a while to get used to how firm they are, but I absolutely love them now.

I use a memory foam pillow. There is nothing to fluff.

have you tried buckwheat hull pillows? they're pretty firm and stay firm in my experience, and you can always take out or add more hulls for a more or less firm pillow - might be helpful?

I sorta struggle with this because I like to sleep on my back, but I like to get sleepy on my side first, and so my pillow needs to be thinner for back sleeping, but when I'm on my side I need more neck support - so I sleep with a little extra pillow or something like a shirt, robe, etc. that I can fit under my neck on just that part of the pillow (also helpful for throwing over my face / eyes so I can sleep in when it's light in the morning).

Every night, knead it like my cat taught me.

Are you letting the sun “bake” your pillows? Lay them in front of a window or slider that gets good sun to bake them weekly, see if that helps with the fluffing.

Also i use those square pillows.

Pillow cube is one manufacturer.

With that said i find i have to replace my pillows annually.

Wife and I have been using our Sleep Number pillows running on 6 years now. Good memory foam, doesn't need fluffing

I bought an Ikea firm pillow over a decade ago and it's still just as good as when I first got it. I've been meaning to replace it but they don't make them anymore.

Some pillows can be thrown in the dryer for 10-15 min. That can bring extra life into them.

i have to cram it all in the pillowcase and then fold the leftover pillowcase (I have a big pillowcase and normal sized pillow) under the pillow. i usually have to redo it once or twice bc I toss and turn a lot.

I’ll add one more pillow recommendation in case it helps you out. I’m a side/back sleeper with lots of pain, and finding the “perfect pillow” was a journey of many annoying years. But! In desperation I tried a water pillow - part memory foam on top a large water bladder that you can fill/adjust to your specifications. The water keeps the pillow firm (or not, depending on how much you add in there). It seals well so you don’t hear sloshing or anything like that at night. And the water helps keep the pillow cooler than usual through the night. I love this stupid pillows now. My partner uses one too, and he’s a huge and heavy guy who rolls around a lot and sleeps in any and all positions. He also loves these pillows! We’ve replaced mine once in about six years, and not needed to replaced his yet.

https://www.mediflow.ca/

Good luck on your pillow search… persist and spend more than you think you should. Sleep is so important, it’s worth the effort to find the “right” pillow.

that's TV bs.

Never. It's Temper-pedic foam.

Check out the natural latex/wool pillows from Obasan. Love ours. They are quite heavy/firm..

https://obasan.ca/collections/pillows

We also have their wool duvet and love it, and prefer it much more than down.

I can't even getmy mouth around them.

What? I like... use pillows. They get old. Sometimes they get gross. Sometimes they get thrown away. Sometimes I buy a new pillow. I'm supposed to be 'fluffing' them? Seems like extra work. Sounds like you work for your pillow. Your pillow should work for you.

Takes like, 2-5 years not 6 months. Buy from Costco? IDK.

I fluff mine every night, it’s part of the bedtime routine. Am I not supposed to be doing that? I like my pillows squishy, down, and always sleep with two. I usually sleep with flannel except like three months in summer when I switch to linen.

I used to sleep on my side but I tend to fall asleep better on my back now. With a squishy pillow it curves up around my head and supports it to either side.

Every night. It's a feather pillow, I toss it in the air and let it fall on the bed a few times. I think I learned that from watching Downton Abbey.

im 60, i have never fluffed a pillow, my pillows last decades.

zibroges Goose Feather Pillow... https://www.amazon.com/dp/B0DPHFC3ND

I'm a side sleeper, and a big guy. I got these in May, and they are STILL as fluffy as when I got them. I've gone through so many pillows and they've all done exactly what you describe, but these are SOOOO comfortable.