Mozilla Corporation has named its new CEO in replacing interim CEO Laura Chambers.

Anthony Enzor-DeMeo has been named the new CEO of Mozilla Corporation. Anthony Enzor-DeMeo was SVP of Firefox from 2004 to July 2005 and then from July until now was the GM of Firefox at Mozilla. He's written a public message today in his first day serving as the new chief executive for Mozilla.

"People want software that is fast, modern, but also honest about what it does. They want to understand what’s happening and to have real choices.

Mozilla and Firefox can be that choice.

Few companies share our strengths. People trust our brand. Firefox brings us global reach. Our teams know how to build reliable, independent software at scale, and our business model puts the user first.

As Mozilla moves forward, we will focus on becoming the trusted software company. This is not a slogan. It is a direction that guides how we build and how we grow. It means three things.

First: Every product we build must give people agency in how it works. Privacy, data use, and AI must be clear and understandable. Controls must be simple. AI should always be a choice — something people can easily turn off. People should know why a feature works the way it does and what value they get from it.

Second: our business model must align with trust. We will grow through transparent monetization that people recognize and value.

Third: Firefox will grow from a browser into a broader ecosystem of trusted software. Firefox will remain our anchor. It will evolve into a modern AI browser and support a portfolio of new and trusted software additions."

AI is mentioned throughout Enzor-DeMeo's announcement post on the Mozilla Blog.

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[+] 116 points 10 months ago (11 children)
  • [–] 31 points 10 months ago (10 children)
  • [–] 30 points 10 months ago (4 children)

    They would get new customers by being the clean browser without any of this ai bullshit. It was a free reason to use the browser. Let's hope forks are still viable, Mozilla cannot stop fucking up.

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  • [–] 16 points 10 months ago (3 children)

    Evidence suggests they would trade every one of their current users for someone completely new, chosen at random. Current users of Firefox forks are probably even less desirable customers.

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  • [–] 20 points 10 months ago (2 children)

    McDonalds want's new customers too, but that doesn't mean that they should announce that they're going to be focusing on expanding McDonalds into a sushi restaurant. Sure sushi is great, but it has an entirely different supply chain and preparation method than hamburgers. By pushing McSushi you both risk driving away driving away customers who only wanted a simple burger joint as well as risking introducing inefficiencies as your hamburger cooks and sushi chefs trip over each other in the kitchen.

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  • [–] 91 points 10 months ago

    Yeah, that's great Mozilla. Have fun with that. You just make sure that shit can be compiled out so I can use a forked project that's had all the stupid sanitized out of it.

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  • [–] 53 points 10 months ago

    You already lost my trust at "something you can turn off". This shit doesn't not need to be enabled by default in the first place.

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  • [–] 50 points 10 months ago

    I hope this doesn't screw over the forks like LibreWolf, IceCat, and Waterfox.

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  • [–] 47 points 10 months ago (1 child)

    These two statements seem at odds:

    AI should always be a choice — something people can easily turn off.

    And later:

    It will evolve into a modern AI browser

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  • [–] 38 points 10 months ago (2 children)

    Ladybird cannot get here soon enough

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  • [–] 34 points 10 months ago
    [–] 28 points 10 months ago
    [+] 71 points 10 months ago (5 children)
  • [–] 15 points 10 months ago* (2 children)

    Firefox will grow into a suite of software? Why?

    My guess is that this is just a branding push. Not so much "the firefox browser will start doing all sorts of non browser things" and more like "we're going to call our non-browser things firefox".

    For example:

    • Thunderbird -> Firefox Mail
    • Mozilla VPN -> Firefox VPN
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  • [–] 3 points 10 months ago

    Firefox will grow into a suite of software? Why? People just want Mozilla to make Firefox fast and modern

    I thought that's what the direction a while ago was, as well. Mozilla would focus on the browser only, and make that really good. Now it's a complete 180 if we are to interpret this in the worst possible way.

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  • [–] 24 points 10 months ago

    People trust our brand.

    Unspoken rest of the idea, “Let’s take advantage of that.”

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  • [–] 20 points 10 months ago

    Mozilla continuing to take wrong turns.

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  • [–] 17 points 10 months ago* (last edited 10 months ago) (7 children)

    It will evolve into a modern AI browser

    Are you serious right now bro?!! We don't want an AI Browser!! We want a browser that keeps us private, secure and safe and doesn't include any AI slop....

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  • [–] 5 points 10 months ago (3 children)

    So you're saying you want a personalised AI driven gaming browser with advertisments tailored to your interests?

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  • [–] 3 points 10 months ago (2 children)

    He also said, AI must be a choice.

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  • [–] 17 points 10 months ago
    [–] 16 points 10 months ago

    I've stuck with Mozilla for so long despite missing a lot of things I could've had, you know, for freedom.

    But this is not the correct course anymore. This sounds like the same AI bullshit we get shoved down our throats everywhere.

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  • [–] 14 points 10 months ago (1 child)

    Business speak like always, which tbh normal people should just tune out. We'll see if firefox changes for the good or for the worse when it gets updated.

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  • [–] 13 points 10 months ago

    This is not why I use firefox

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  • [–] 10 points 10 months ago

    I forgot to make a donation to Ladybird. Mozilla is fucked up beyond repair.

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  • [–] 10 points 10 months ago

    Some people want AI? Fine, there are plugins for that. Just stop the bullshit and focus on

    • Stability
    • Speed
    • Efficiency
    • Compliance to standards

    Add a nice and customizable GUI and plugin support and you are golden.

    Are there things an "AI browser" can do that a normal browser with an AI plugin can't? Fine, then improve the plugin support. Stay in your lane.

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  • [–] 9 points 10 months ago

    Ok get fucked Mozilla. Lynx it is...

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  • [–] 9 points 10 months ago (1 child)

    April fools! Haha... Wait... Guys?... It's April, right?.... Guys?.... Tell me it's FUCKING APRIL!

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  • [–] 8 points 10 months ago (1 child)

    Does Ladybird have a release date yet?

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  • [–] 8 points 10 months ago

    But what does "modern AI browser" mean. Do I need tokens for web searches? Tokens for page loads? Am I only allowed to go to sites the browser decides based on my past history, also paid for with tokens?

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  • [–] 7 points 10 months ago
    [–] 13 points 10 months ago

    Cool, cool... time to unistall Firefox then.

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  • [–] 6 points 10 months ago

    Thank Satan for all those projects that de-trash Firefox for everyone. Not waterfox though, that dev has explicitly said he isn’t committed to personal privacy and such.

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  • [–] 19 points 10 months ago (2 children)

    While this is obviously not thrilling news to the fuck_ai crowd, it isn’t that bad either.

    A new CEO is going to express a grand vision. In fact, we kind of hope they do lest they be weaselly caretakers who flip-flop on major initiatives.

    And AI is pretty much every other word in any tech CEO’s statement right now. They get penalized if they don’t use it. I’m reading it here like, “All you big institutional donors, don’t fret we’re still in the goddamned boat with you fuckers” while at the same time saying “well turn it off if you want” - a kind of common sense statement sorely lacking in exactly this kind of statement.

    So I give it a B- / C+. Not in danger yet, just needs improvement. A statement like this can’t really “win” anything so you want people to be sort of interested and kinda bored with it. Perfect.

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  • [–] 6 points 10 months ago*

    We will develope a new API in partnership with AI providers that allows for tighter integration with our browser. To the point, a user can easily make it agentic if they want to. Or they can opt into the parts they want.
    We are starting a new team that will work with such AI developers to ensure that the plugins they deploy both properly notify/request user permissions and only send the data they say they will.

    That's the "Let's go AI!" while also being "We aren't sheep!" message.

    Firefox should be the "user choice" browser

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  • [–] 5 points 10 months ago
    [–] 4 points 10 months ago

    Its so over. Time to finally fork off.

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  • [–] 4 points 10 months ago

    Oof on to the next one

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  • [–] 7 points 10 months ago* (last edited 10 months ago)

    Again, I’m a pro (local) LLM extremist as far as the Fediverse goes, but “automated” browsers should not be shipped by default like this.

    It should be a separate tool or “mode” or extension you choose to activate temporarily, with very narrow scopes. Things like “turn this webpage dark and get rid of the autoplay videos” or “filter the AI slop from these results” or “put this messy shopping site into a table for me.” Not the 100,000th implementation of an “ask me anything!” Chatbot shoved in your face like Copilot.


    And FYI, we already have them. FF doesn’t need to do it:

    https://github.com/browseros-ai/BrowserOS

    https://github.com/ItzCrazyKns/Perplexica


    Honestly, “AI” feels like a disease infecting boards and high level executives. Or perhaps more accurately, the Orions Arm definition of a Meme:

    https://www.orionsarm.com/eg-article/47abccd6ee698

    Memetic Demons are self-perpetuating patterns which use mental and social processes as their hardware and software, propagating ideas and belief systems with negative social and psychological effects.

    Where - as standard totemic memes often work to attain the best for all sentients they come in contact with, or at least maintain an equilibrium (happiness vs. suffering, life vs. death), memetic demons seem to promote their own group or cause at the expense of all others. This may include any number of clever and insidious behaviors that either attack sentients external to the group or coerce the initiation of individuals reasoned to be "strong" in some regard.

    Even for a company like Mozilla, once the idea is planted, it’s like they can’t think straight, and feel compelled to shove copilot into whatever their specialization is immediately.

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  • [–] 3 points 10 months ago

    I just switched to using Zen because of this. I need to get used to this new browser but if I can evade AI through this I gladly learn how another browser works.

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  • [–] 4 points 10 months ago (1 child)

    I feel like they've been threatening to add AI to Firefox for a while now and still nothing has materialised (that I've noticed). As long as it can be disabled, I don't mind that much.

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    [–] 2 points 10 months ago

    Can I finally install web apps?

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  • [–] 0 points 10 months ago

    So, Mullvad or Vivaldi now?

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