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[–] 61 points 11 months ago (4 children)

“No color, no artificial flavors, same intensity — that’s Simply NKD. Doritos and Cheetos are pioneering a snacking revolution, or a renaissance, if you will,” PepsiCo chief marketing officer Hernán Tantardini said in a statement

Confirmed: Crystal Pepsi is BACK baby!

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  • [–] 37 points 11 months ago

    Don't get me wrong, I like the snacks. I like this shift away from artificial ingredients. But my fucking god, I hate the marketing trend of pretending like a goddamm snack food is some sorta fucking vibe/mood/lifestyle/movement. I wish nothing but the worst on the people who think this shit up.

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  • [–] 46 points 11 months ago (1 child)

    Finally. It was the unhealthy artificial dyes that were holding me back from eating Doritos.

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  • [–] 20 points 11 months ago

    While this is for the best, I can't wait to trick people into eating flaming hot Cheetos

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  • [–] 36 points 11 months ago (7 children)

    The article never says what NKD stands for

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  • [–] 50 points 11 months ago (4 children)

    Naked. They couldn’t use the brand name without running into trouble with naked, which is owned by either Pepsi or coke.

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  • [–] 8 points 11 months ago (1 child)

    Wait, why would they get in trouble? PepsiCo owns all of these companies (Frito Lays, Naked, Doritos/Cheetos, etc.).

    https://wikipedia.org/wiki/List_of_PepsiCo_brands

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  • [–] 13 points 11 months ago (4 children)

    No more red fingers of death.

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  • [–] 12 points 11 months ago (1 child)

    That same carbohydrate and sodium food product you know and love.

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  • [–] 11 points 11 months ago

    This is an advert.

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  • [–] 10 points 11 months ago

    Possibly the only thing RFK jr. has ever been correct about

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  • [–] 22 points 11 months ago* (last edited 11 months ago) (2 children)

    Corporate advertising welcome in c/news now. All hail mega corp.

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  • [–] 18 points 11 months ago (3 children)

    So they just use the international recipes instead of the kids crayons American version.

    Have a look at "Fruit Loops" (which have only marginal relations to any fruit). There is the International version, and the American version with colors that are illegal even in China, of all places...

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  • [–] -3 points 11 months ago* (1 child)

    Yeah because its the colors that are causing diabetes. Ppl complaining about artificial dyes in the US are missing the forest for the trees.....

    Europeans bragging are just reverting to their natural sense of false superiority.

    The rest of the world doesnt give a shit about it at all

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  • [–] 7 points 11 months ago

    No, the colors just cause cancer. The "less sugar in European food" is about diabetes. Most American food is horribly oversugared. And worse, a lot of it is HFCS. Even savoury dishes in the US are sometimes sickeningly sweet.

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  • [–] 5 points 11 months ago

    How much extra are they charging for the products with less stuff?

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  • [–] 3 points 11 months ago (3 children)

    So marketing experts at Pepsi decided that simply removing artificial shit from snacks is not enough to sell them and you need "cool" branding like NKD (naked of dyes!). Is that why companies in US keep using chemicals that are banned in Europe? Majority of Americans will simply not buy natural food because it doesn't look right to them?

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  • [–] 1 point 11 months ago

    The primary sense of humans is vision. If something doesn't look right, you won't want to eat it

    Now imagine food for all your life has been highlighter colored. All of it is dyed, even the meat, sometimes even vegetables

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