Oh yeah each times Sean does this shit, forums and chats are filled with people mock-angrily ranting that now they need to find some more friends to buy it for lol. I've bought it for several friends myself. And some people buy it for several different platforms

And that meme of the dad with the belt? Every update, there's a version on the reddit sub of Sean's avatar "ITS FREE UPDATE TIME" (sometimes they put the update img on the belt), and the cowering kid being like "SEAN PLS NO! I have money"

Warframe is also the only f2p model game I've ever actually felt fairly treated in, they've even changed systems when they noticed they were 'too' profitable and didn't feel comfortable with how that was affecting the players paying for them. Warframe is a live service game by design, but it also has a community of players happy to pay for it because they love it and want to show that to devs, rather than being strong-armed.

Players - or rather, people - really are willing to be a contributing part of the things and communities we love. We WANT the things we care about to succeed. Fear/control is easier, simpler; but love is so much more powerful.