I just believe words have meaning
If Taco Bell has sauces that are Hot, Fire, and Diablo then what are other actual hot sauces called?
It's hyperbole, like someone saying their chicken wings were AMAZING.
If by some miracle Jesus came down from heaven and made sweet love to you all night what would you call it? They've already wasted AMAZING on a damn chicken wing.
credit to Louis CK for the Jesus bit