Looks like I'm spoiled for choice. Temu has exactly the same for 11.29. Not that I'd be purchasing from either place; it's just another example of Amazon's enshittification.

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[–] 158 points 11 months ago (17 children)

I always love the nonsensical order of letters that these companies use.

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  • [–] 90 points 11 months ago* (1 child)

    It's because of the US patent and trademark office. Not many people are competing with those who slam their heads on the keyboard for their brand names.

    Amazon required a US trademarked brand name after the first bout of "el cheapo boot leg" products hit the news cycle (the pajamas on fire and hair curlers that would kill you), so we had these alphabet soup brand names ever since.

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  • [–] 2 points 11 months ago

    Amazon does not require a brand but having a brand allows the seller better access into amazing seller's tools.

    Amazing incentivizes this shit and does not give a fuck about it. They could be easily detecting this using LLMs but they don't because they only care so it profits.

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  • [–] 56 points 11 months ago* (2 children)

    My favourite of these company names is still BOIFUN who obviously sell DVD players, baby monitors and door bells.

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  • [–] 29 points 11 months ago (4 children)

    Hoement sounds like a word, at least. A... Hoe moment? 

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  • [–] 15 points 11 months ago (2 children)

    I don't care what the Hoe meant, she's still a hoe.

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  • [–] 14 points 11 months ago* (last edited 11 months ago) (2 children)

    There's a reason for them! I can't find the original video I saw about it, but this one explains it pretty well:

    https://www.youtube.com/watch?v=4UrqlMfwUC4

    I also like how sarcastic this person sounds (at least to me) during their sponsor segment.

    edit: Removed the timestamp from the YouTube link.

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