ilinamorato comments on Warner Bros. Discovery Announces Post-Split Company Names, Warner Bros. and Discovery

[–] ilinamorato@lemmy.world 81 points 1 year ago (8 children)

Only the business consultants who recommended rebranding "HBO Max" to "HBO Max" (over the course of three years) could've come up with something so bold.

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[–] darthelmet@lemmy.world 29 points 1 year ago

If you ever feel like your job is meaningless, remember that there are people who are paid to be marketers.

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[–] Tollana1234567@lemmy.today 14 points 1 year ago (3 children)

it would be HBO MAX+ next, or HBO ULTRA MAX+

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[–] asmoranomar@lemmy.world 6 points 1 year ago (1 child)

They missed their chance to go 'HBO NOW GO MAX'

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[–] Tollana1234567@lemmy.today 2 points 1 year ago

HBO PREMIUN PRO MAX+, for $10.99 more you get a extra "+"added to it.

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[–] pezhore@infosec.pub 5 points 1 year ago

They should tap into the gamer market. HBO Min/Max - Optimize your viewing habits to minimize not fun while maximizing fun fun!

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[–] slaacaa@lemmy.world 23 points 1 year ago (2 children)

It was McKinsey both times, and they made over 100 million dollars on it (not kidding)

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[–] ilinamorato@lemmy.world 10 points 1 year ago

Yep. The single biggest con job Zaslav ever fell for, and he fell for it twice.

He might literally be the worst man in show business. Both in terms of human decency and business acumen.

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[–] Nico_198X@europe.pub 4 points 1 year ago

This is why I moved into B2B. It's stupidly absurd. They've lost all sense of the real value of money and just toss it around willy nilly.

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