Yup. You and I know that well, as does the person who made that video you referenced.
But it's hard to quantify that to c suite execs and shareholders.
I honestly cannot stand when any company I like goes public or gets bought by a public entity like Microsoft. It always feels like the writing is already on the wall.
At the very very end of it all, they really only care about IP, and that's really stupid and short sighted.