If nothing else, that Louis Theroux documentary about the manosphere exposed how all this influencer crap is built on a bunch of exceptionally dubious finance apps, that make Bernie Madoff look like a legit business mogul.
They all talked about how wealthy they were, but none of them really seemed rich. Rich people aren't up at 6am editing YouTube shorts and putting in the right hashtags. They're all living on borrowed money, and you get the feeling that if any of them tried to step off the treadmill, there'd be no life left to go back to.