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[–] 91 points 4 months ago* (last edited 4 months ago) (17 children)

It feels so needlessly aggressive. Valve openly stated that there are alternatives to the Steam Machine, and they aren't trying to own the market. Calling your prebuilt the "Steamroller" is kind of a dickhead move. That's like Del Taco coming out with a deep friend taco shell and calling it "Fuck your Chalupa, bitch."

ITT: People who have no idea how marketing and advertising work.

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  • [–] 81 points 4 months ago* (last edited 4 months ago) (4 children)

    That's not really how I read it. Clearly they are leveraging vale products, (steam os) so include steam in the name. They probably want this name to evoke strength and power, so what's something with steam in the name that is powerful? A steamroller.

    I don't think it is meant to roll steam!

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  • [–] 20 points 4 months ago (3 children)

    They specifically advertise it as an "upgradable alternative to the Steam Machine"; with that in mind, assuming the name isn't intended to evoke comparisons to Steam Machine is kind of ridiculous, no?

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  • [–] 1 point 4 months ago (2 children)

    I'm getting some white knighty wiffs from this outrage over someone daring to compete with valve.

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  • [–] 9 points 4 months ago (2 children)

    Remember literally any PC can run steam and Linux. Steam machine is still just hardware.

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  • [–] 1 point 4 months ago

    A little bit more than just hardware, it's also official support from Valve, who are also the creators and maintainers of both Steam and SteamOS. We'll see how much that counts for, I think Valve doesn't have a great reputation for their support.

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  • [–] 3 points 4 months ago

    What's the problem with it, exactly? As long as it lives up to its promise and is a better machine, why shouldn't they market it as a better machine or make direct comparisons?

    It's not even saying the steam one is bad, just that it is better.

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