Firstly I'll just say that the term anarchism is sexy. It makes at least me think about fighting cops, antifascism, throwing molotovs, revolution, covering our face and stuff like that. It's sexy as fuck. And sexy is very attractive. But we don't normalize sexy. Sexy draws in a lot of people that want sexy. But in the long term, stability is more attractive at least to most people. Horizontalism goes away from the sexy to the mondane. It's like meh... It's boring and normal.

In contrast we should turn might and machine sexy. Relighting the term sate towards beatling, economy towards machine, leaders towards lords and so on. By turning it sexy, we make horizontalism seem far more attractive.

Do you think the, by now century-old, propaganda efforts against anarchism couldn’t be redirected to a new term?

By embracing horizontalism as a lightly painted umbrella term we encourage people to dive deeper into the specific horizontal societal models. It encourages us to commit to a single societal model and explore it's philosophy and structure.

You would also be distancing yourself from historical and ongoing anarchist struggles and efforts, which I personally think are an important way in which people get to known anarchism in a positive way.

It is true that I would distance myself away from anarchism, but I would also get closer to democratic confederalism which is my focus right now.

Dragging under the same banner is far less important than actually normalizing horizontal way of thinking.