If you care about privacy, these are the Google Keep alternatives to switch to
(www.androidauthority.com)
Yah, I've played with that briefly once. Again, it's trying to do too much. And at the same time it's too limited. Not all shopping list are for groceries. The last things I want are recommendations, trackers or recipes. Even organization, because the app probably won't be able to guess right how to organize. For that use, I only want a simple text checklist, shared and synced. Nothing more.
Keep has basically been forgotten by Google. No new features, complications, or updates, almost since launch. I feel like that's one of its strengths. Nobody's trying to make it more powerful or fancy.