In a way, that was my point. The fact there are no obvious alternatives makes this effort kind of pointless, although I do appreciate it. At best it's potentially useful for selecting "less bad" options, but it would then need to account for how much each company contributed to bad vs good causes (and how recently). More effort than I'd think anyone should bother with unless they truly have nothing else to do.

Coke and Pepsi are both on there, Johnson and Johnson, and a few others... if you expand that to their affiliate brands and subsidiaries is a huge chunk of what's in your local grocery store even if they aren't on the list. Sheesh.