But, they do for mobiles, because mobile app storefronts force micro transactions to go the through them and they take a significant cut on each one. The 30% apple tax for example.

So they have a huge incentive to put F2P slop front and center which other storefronts on other devices don’t. In the context of steam, they do make money on the micro transitions of games that valve owns, but they make more money selling everyone else’s games over all, so they still have a reasons to show those.

It’s not so much saying that other storefronts are angles who love their customer, but more that their incentive structures are aligned differently.

If there were significant shake up in the mobile storefront market, or in terms of how they can make money, there might be a shift in they type of content they push.