Allbirds Nobirds

You really can't make this shit up.

Why take an existing company and do that to it? Why not start a new company?

...because you want to do something dodgy under the financial or legal umbrella of an established company. That's why.

Never heard of them. But they are gonna crash and burn hard when the bubble pops. At least companies like Microslop and Nvidia has other assets which ensures they won't completely fold when the AI bubble devalues, but these morons seems to be going all in.

Well, it appears that they acquired their capital as a company focused on a moral cause that people were excited to get behind/support and quality products people wanted to buy. It also appears as though once they achieved the goal of capital acquisition to a certain level (or they saw diminishing returns in the shoe business), they completely shifted their focus towards maximizing shareholder value with their acquired capital, and this would also appear to mean abandoning the customer base that put them there: people who bought the shoes that they sold.

It's an interesting example. It could, in theory, serve as a template: champion a moral cause to secure capital and abandon said cause after reaching the financial goal.

It could also be fair to say that they saw no future in the shoe business and the pivot was out of necessity. I would have to dig deeper, but this is as far as I go today, thanks for your time. Peace.

This feels like they asked an LLM what would bump stock prices and then let it write the plan. If this is all some social experiment I would not be surprised at all.

Techridy solutions

Their core principles are making money, just like any corporation.

If only it was April 1st...

I love how "pivot" keeps being unironically used.