Probably because some corporate suit who works in branding wrote in the style guide that the name should never ever precede the logo or something like that, lest it minutely affect the vibes of capitalism in unpredictable ways.

Dr. Op Box

4 "characters" on the left, four on the right.

Not saying it makes sense here but it's probably as simple as doing that for symmetry.

As a designer, I would fire myself if I ever thought about doing something like this.

Maybe the zipper option was a separate checkbox, and the Chinese machinist who set up production didn't read a word of English.

Dropbox made many a poor choice