My main point is: you need to understand and play this game of tango.

Very true, and good point. The average technology consumer has no clue of what is going on behind the pretty pictures. I don''t say that to denigrate them. It's a lot to digest. If you hit the average Joe with a barrage of information and stuff he needs to stop doing right this minute, he's going to think you're a bit paranoid and perhaps a touch mental........ message not received.