GPU's are a family business it would seem.

Su's mother and Nvidia co-founder and former CEO Jensen Huang are first cousins. Su's maternal grandfather is the eldest brother of Huang's mother.

https://en.wikipedia.org/wiki/Lisa_Su

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[–] 49 points 1 day ago* (9 children)

Team Red is not the Nvidia protest option we thought it was, especially since AMD is now a data center-first company too. I bought a 7900 XTX a few months ago because it was the only 24GB card still under $1k, but now the price has doubled.

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  • [–] 27 points 1 day ago* (4 children)

    Data centre first company is what burned any goodwill I had for AMD. What a complete misstep.

    Edit - we kept them alive for the last 15 years, and this is the thanks we get.

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  • [–] 12 points 1 day ago* (3 children)

    Are you guys just now learning that corporations have a legal obligation to their shareholders and nobody else? It's literally built into their DNA like an animal's drive to reproduce.

    Anyone running AMD who made a different choice would be violating their fiduciary responsibility to the shareholders.

    That's how C corps are designed.

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  • [–] 31 points 1 day ago (1 child)

    They don't have a legal obligation to their shareholders. This is a a huge lie that is told to scapegoat the CEOs that enable consulting firms to carve up competitors for even bigger money. They have an obligation only to the board members.

    This is an IMPORTANT distinction that is what fuedalized corporate America to such an extreme.

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  • [–] 11 points 1 day ago

    That isn't what fiduciary duty means. It means they can't purposefully run the company into the ground. But any choice that can be justified, for example as "I don't believe this AI thing is going to be all that and we should remain focused on our consumer markets for long term growth" immediately nixes any complaint about fiduciary duty. I mean unless the board can produce evidence that that's a lie.

    If the board disagrees with the CEO about the direction of the company they can replace the CEO, but again, the board and CEO can do anything reasonable.

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  • [–] 17 points 1 day ago

    I mean it’s the same thing as the RAM industry colluding fo make prices exorbitantly high. Of course they’re all going to maximize profits at all costs, they get sued into losing their roles at the company if they don’t loot everyone for all their money at all times

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  • [–] 5 points 1 day ago

    For most was it ever about protest? If on Windows where most people are NVIDIA has been the better option for a long time, but if using Linux NVIDIA turns into a headache to get working properly compared to AMD.

    So this is more like a Pixel phone situation where if someone wants custom roms like lineageOS or GrapheneOS to get away from corporate spyware its one of the top choices. Ironic because Google sucks, but other OEM phones and rom communities for it have died out. And same applies to AMD due to NVIDIA linux support being subpar and becomes a nightmare once support drops completely.

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