1034
I guess I'll stick to books written before 2022-ish (lemmy.world)
submitted 3 weeks ago by to c/facepalm@lemmy.world
117 comments fedilink hide all child comments
 
you are viewing a single comment's thread
view the rest of the comments
[–] 87 points 3 weeks ago (4 children)

As someone who has worked in print for 20 years you would be surprised how often stupid shit goes to print and no one catches it despite multiple people looking at it throughout the processes before it gets to me at the end point.

  • permalink
  • fedilink
  • source
  • hideshow 4 child comments
    •
  • [–] 7 points 3 weeks ago (1 child)

    I was a graphic designer for many years. We'd get multiple revisions for everything except copy. We'd paste in the copy exactly as provided, I'd catch a few obvious spelling and grammatical errors, showing they didn't even run a simple spellcheck, and off it would go into the approval loop. I had to mark every spelling change in the notes. Teh --> The, etc.

    No one reads the copy. All the way through to the press check. They catch the copy mistakes AFTER the print run. Sorry, I don't know how the founder's French name is spelled.

    I can only imagine it's worse now with AI.

    This is what the CYA contract is for.

  • permalink
  • fedilink
  • source
  • parent
  • hideshow 1 child comment
    •
  • [–] 1 point 3 weeks ago

    Yeh, see my other response where I said more often than not it is the customers artwork that is incorrect. I am a finisher so literally the last port of call before being shipped out to said customer.

    Customers, as with any industry, are the fucking problem xD

  • permalink
  • fedilink
  • source
  • parent