I guess the reality is that a lot of people in this country have concerns about immigration. I don't have the same views as many of those people, but they exist. So I guess Burnham is trying to take a line of "concerns about immigration are okay, and Labour are trying to reduce illegal immigration, but we don't believe the tactics of recent protestors are a good thing".
Perhaps the polls are indicating that Labour needs to win over both of these types of voters in order to keep Reform out of number 10:
- Voters with very few concerns about immigration who are worried about protestors in balaclavas blocking roads
- Voters who do have concerns about immigration and slightly sympathise with anti-migrant protestors, but perhaps they don't like Tories/Reform because they see those as parties for rich people (which they are)