cross-posted from: https://lemmy.world/post/44763012

There is a pretty big movement in Denmark that tried to avoid US products and companies based in Denmark. I assume this is why they have launched a massive campaign where they use local sayings in a humorous way.

You can read more and see more examples here:

https://markedsforing.dk/artikler/nyheder/coca-cola-leger-med-sproget-stoerste-rent-danske-kampagne-nogensinde/

Are there any other similar attempts where you are, where they or other US companies try to regain market share?

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[–] 7 points 7 months ago (2 children)

I just stopped using 'ketchup' in 2013 during the whole heinz fuckoff thing. I only use homestyle ketchups now. they taste better and aren't just red sugar paste. actual flavor and can be found at farmer's markets and what not

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  • [–] 3 points 7 months ago

    I have not bought Ketchup in years, making my own is so much more rewarding, plus you get to try it with different spices and vinegars (which I make my self). Wish I could say I grew all the spices myself but alas I do not.

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