Google gives Android users a way to install unverified apps if they worked hard for it(including waiting 24 hours)
(android-developers.googleblog.com)
You purchased something. Then the company you purchased from announces they're taking away features from you after the fact. Then they announce that they'll give it back partially if you waste your time and do all sorts of steps.
You see this as a win? With attitudes like this, no wonder companies feel they can get away with anything.