I was thinking about this just the other day. There's a popular market in my home state, one I've been going to since childhood. It's a single store, not a chain, and it's almost always packed. I've never seen nor heard a single ad for it in my life. Naturally, that makes me like the place even more.

Seriously going through an insurance broker is awesome. Best dang way to deal with insurance because I can just call up the broker and have them do it all for me, plus they get paid on commission by the insurance companies (which are mostly smaller B2B companies that don't spend millions on advertising) so it's not even like you pay more for your insurnace

So you're telling me gaico doesn't save as much on car insurance?

I can't obviously speak for everyone, I can only speak for myself. And I hate products that advertise.