The image is from a private, regional community Facebook group. Meaning that you have to live in or very near yhe community to join. So this is not some made up BS because the intended target audience was a few thousand people. The title is as such because they are American, they are farmers, and they could not sell their product.

For further context, some weeks ago the local grocery stores were selling potatoes for $0.49 per pound.

Now, I do not know the full background for this mess but I do know that Idaho potatoes are exported outside the US, in part, due to their highly successful marketing.