The hope is that this guide and website can act as a simple way to introduce newcomers - whether it’s you, friends or family - into this space and try something else besides the default options.

There is also a community-driven, open-source site ( https://purchasewithpurpose.io/category/email/ ) that aims to make this even easier. This includes screenshots, ratings and a larger feature list.

I’ve also started tracking impact to help keep the momentum. If there are any other stats, please share them so I can add them to the guides and, eventually, the website.

As always, I more than welcome criticism and ideas!