Saudi Arabia is a country with one of the strictest laws in the world. Why shouldn't anyone be suspicious of what they say or do? Why can't people have a healthy amount of distrust and skepticism of their actions if, as you said, they're trying to portray a different image of themselves to the world? Who says the mask can't come off under the right circumstances, like the shameless right-wing downturn of the US?

The Sims IP has always been one of the most welcoming and famous platforms for non-traditional values that directly contradict their country's principles. Because I don't know if you know, but homosexuality in Saudi Arabia is currently punishable by death. It's fair to imagine that some company-wide policy changes would take place when it's acquired to align with its own views, which also align with the Trump administration's crusade to eliminate liberal ideas. I mean, didn't they recently bribe him with a luxury jet? Don't you think they could have a broader joint interest at heart?

If franchises like Call of Duty have been targets of military marketing, it doesn't take much to imagine how a corporation from an authoritarian country like SA would at least attempt to rein in social values in The Sims if given the chance.