I didn't drink coffee for half my life because I was usually always around burnt, bottom tier coffee.
After moving largely away from whiskies and runs due to medicine I was on, I wanted a complex beverage to fill that void and gave some decent coffee a shot. It was of course worlds beyond most of what I've had anywhere else, and now I try different single origins every month.
But the real wild thing, is now I apply that tasting ability I've developed to diner coffee, and now the particular funk of a Waffle House cup gives me the memories of old road trips. The coffee from the local diner reminds me I'm home. Now that I can pick out one cup of low grade from another, it lets me appreciate the times I do go low on coffee.
Your comment made me think of the semi-famous Tom Petty coffee story from Rolling Stone. In searching for the article, I saw something claiming his daughters refuted the claims of his brand of choice, though still others claimed Mr Petty had personally verified it with them, so who's to say for sure at this point. But anyone who likes coffee, Tom Petty, or some food storytelling should like this tale of a man and his quest for the perfect cup. For anyone that hasn't read the story, I really enjoy it and think it's a fun read and a reminder of simple joys in life.