Oh my god!!!! He was a psychopath!!!!

I love that psychopath is included in this article.

Of course, the main purpose of posts by Russian trolls is to incite arguments among different groups or ideologies: conservatives versus liberals, pro-life versus pro choice, pro-immigrant groups versus border wall enthusiasts, etc. Researchers say as outrageous as much of this content appears to be, Americans can’t help but to click.

After analyzing over 2,500 of these Russian posts, researchers discovered they generated clickthrough rates as much as nine times higher than the norm in digital advertising campaigns. In a rather poor reflection of human nature, it seems that controversy, lies, and fear mongering do very much equal clicks.

Interestingly, ads that used flat out racist language didn’t do well, but posts that were threatening or contained verbiage like “terrorist,” “sissy,” “idiot,” and “psychopath” did do very well. Ads that invoked fear and anger performed the best, according to the research team.

https://studyfinds.org/study-russian-trolls-supremely-effective-at-exploiting-american-fear-anger-online/