This isn't new even in the computing world. In the 1990s Apple had huge donations to primary schools and large discounts to college students for years gaining a couple of generations of customers.

Remember these?

source

Holy shit imagine thinking "shifting budgets from textbooks to YouTube subscriptions" isn't dystopian as fuck as you write it

Hopefully all the chromebooks in school will push the kids to Linux and not just chromeOS.

Getting them when they're young is a play out of religion's handbook. (The double entendre wasn't intended)

The same tactic as tobacco companies and drug dealers! Go with what works, I guess.

This isn't exactly a new idea. Software developers generally will donate to education systems so that their products are used while students are learning. This then allows for them to want to continue to use them in industry which in turn only promotes more of said software developers' presence. It's the long game.