Broadcasters understandably want to protect their content from piracy

What exactly is the business model of broadcast TV? How can I pirate something that is being broadcast for free?

DRM alienated everyone

Ya don’t say

Broadcast tv is dying. Adopting this will just accelerate its death.

The whole thing is botched. What chance does it deserve?

I bought an ATSC 3.0 device and it's basically useless.

It was an upgrade from an ATSC1 HDHomeRun box, which is legitimately nifty (park it in a corner, hook up a good antenna, and every phone or PC on the network can stream broadcast TV), but the ATSC3 experience is a non-value-add.

There are ATSC3 channels here-- this was a test market, but nothing compelling. It's mostly re-encodings of the same content for more efficiency. Nobody's even saying "watch $special_event in 4K on the ATSC3 channel!". Software support is flaky (VLC can handle ATSC1 perfectly, but the only software that handles ATSC3's AC-4 audio is Windows-based and limited) so it's a half-solution.

I have 1 ATSC 3.0 channel here. It carries the same 720p content as the ATSC 1.0 version that’s being simulcast. The 3.0 version is slightly nicer picture…. with what looks like less or better compression. But definitely not worth going out and getting a new TV or tuner for.