This isn't an article on what Britain wants, it's an article on what Reform voters want, but Reform voters are unlikely to vote for either Corbyn or Starmer, which this article later confirms... "The levels of disapproval for both are 98 and 89 per cent respectively"

In fact, the bulk of the article is actually about detailing how awful the polling methodology used by Merlin Strategy is here!

Reform voters are voting Reform. They may vote Conservative again if the Tories manage to turn themselves around, although that seems unlikely under Badenoch. I asked my friend group (which yes, is a bubble, I know) what they thought of Badenoch, and two of them said "I've never heard of him", which says it all really.

Neither. Someone who can actually sell the value of left of centre ideas while challenging the right wing ideals as flawed

They want Nigel Farage.