Today I saw a Wero advertisement at a bus stop in Germany. Apparently a campaign to increase brand awareness.

(posted this in !wero@piefed.social first. seems that you can not share a picture.)

Wero advertisement at bus stop (Germany)

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[โ€“] 11 points 2 months ago (2 children)

Gotta get Wero support for European tourists in Canada.

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  • [โ€“] 14 points 2 months ago (9 children)

    "Euphorie beim bezahlen"?

    Seriously? Has anyone, in the history of money, been "euphoric" to pay something?

    I mean, I'm happy we face PayPal, but couldn't it have been a Lil less dumb?

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  • [โ€“] 7 points 2 months ago (1 child)

    Honestly I'm happy anytime i can pay back a colleague with wero instead of PayPal. And when i finished the wero setup i was so excited to immediately try it with a friend. It's not the euphoria of paying but the euphoria of not having to use PayPal or MasterCard

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  • [โ€“] 3 points 2 months ago (1 child)

    Surely someone in the history of money has felt euphoric while paying a pimp or a dealer.

    But on a serious note, I suppose the person who made this is privileged enough not to be thinking of how expensive groceries are now.

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  • [โ€“] [S] 2 points 2 months ago (2 children)

    LYU4of5v6bVVnDR.jpg

    Actually I saw two different ones. This one says something like: It (already) clicked at 55 million (people).

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  • [โ€“] 1 point 1 month ago (1 child)

    You engaged with it.

    The point of advertising is to make an impression and it did with you

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  • [โ€“] 1 point 1 month ago

    Unless I'm absolutely not in the target demographic to "pay things", that isn't really their desired outcome to just have "engaged with me".

    Besides i never see ads at all. And outside I just ignore them.

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  • [โ€“] 2 points 2 months ago (1 child)

    I noticed a lot of Wero advertisements at train stations etc as well, which is great to see! I already use Wero quite a lot for p2p payments but its availability in a commercial setup feels kinda limited. Only online store I successfully used Wero to pay so far was Decathlon. I know there are quite a few others that support it but some truly are so obscurely niche that itโ€™s unlikely Iโ€™d ever buy anything there ๐Ÿ˜…

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  • Wero hasn't fully rolled out yet. Decathlon uses one of the few PSPs that does support Wero already. But for a fair few countries a kind of "big switch" is planned, but it takes a lot of coordination with many financial institutions and banks to make it happen. Once that happens you will see it supported across way more online stores.

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  • [โ€“] 2 points 2 months ago

    increase brand awareness

    Great way to waste money. It would be more useful if banks implemented it (mine does not).

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