They do this for at least half a dozen different domains, including some brand names that they have bought off others including Dick Smith, Matt Blatt, etc. They're all the same website with different logos and styling on the elements, the exact same layout and code. They have most of the same stuff with pricing sometimes the same and sometimes different for marketing reasons.
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Fun fact; I bought Pixel Buds Pro 2s at JB Hi-Fi last year and they told me that Kogan wasn't a reputable seller when I asked if they could match their online price.
Still ended up with a nice $50 discount, though.
I have a experienced 2 kogan TVs. One had an extremely splotchy backlight. The other one crashes if you leave wake-on-wifi enabled, which prevents the TV turning on at all. Just really good quality shit /s.
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