It DOES work, they don't show ads based on personalized data. What it's not garanteed is that are not processing or selling your data on the back anyway.

Ad personalization is hard to verify because it's all happening on the backend. What you see in a feed is much more visible, so maybe that will make it harder to work around. I haven't read much about how the legislation works and how it defines algorithms, but if it's something like, "only show me people I've subscribed to", then it would be pretty easy to verify whether they are showing that or not.

But in general, I agree. Big tech companies always find a way to work around this legislation. Enforcement is the issue, not the laws themselves.

Huh, TIL. Thanks. Not even remotely surprised.