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Valve boss Gabe Newell reveals daily routine in bizarre new interview: "I get up, I work, I go scuba-diving, then work some more" (www.eurogamer.net)
submitted 1 year ago by to c/games@sh.itjust.works
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[–] -1 points 1 year ago (2 children)

  1. Blatantly untrue, as update visibility rounds are one of several marketing tools Steam gives you that can put your game on the front page for free, regardless of popularity.

  2. Kitfox Games has published a guide (one among many you can find on the internet) on how to successfully market a game with no advertising budget. While their existing audience definitely helped, and as they mention, it takes a significant amount of time and effort, they do not spend actual money on sponsorships or advertising. This would not be a viable strategy on any other storefront, save maybe Epic, though Epic still gives fewer tools than Steam.

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  • [–] 1 point 1 year ago (1 child)

    It's not untrue. Most games never get that exposure. You have to be popular within a certain time frame to get any chance at showing up. You can try to game it, sure, but most will fail to achieve that

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  • [–] 0 points 1 year ago

    I'm not saying it isn't insanely hard (actually I mentioned that fact twice), I'm just trying to point out that Steam gives developers more tools for visibility than any storefront that exists, with most storefronts giving no tools whatsoever. Any game with no marketing budget selling enough to support a multiple-person development team, when they have to compete directly with AAA games, is impressive for both the developer and the platform.

    If you want to advocate for improvements and change, you can't just ignore the positive things that already exist.

    Also you clearly didn't read the page about the update visibility rounds, because those have nothing to do with popularity and are completely randomized regarding who among the recently-updated games gets a spot on the front page. In fact, your game gets rotated off that spot once you've gotten 1 million impressions.

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