It's probably a deliberate attempt to steal someone else's data and they're just blaming AI if they were caught. Once they have whatever info they wanted, it's too late to get it back.

But let’s be real, this is just some propaganda to make Zuck’s shitty attempt at AI look like an actually marketable product

I am not so sure. They use it certainly also for marketing, but these hacks are real I would say. It's practically the same in China, just the narratives are slightly different. But the AI hype and the intention to harm others is the same.

Wouldn’t surprise me in the slightest if that was the case (it probably is)