606
BMW Is Showing Commercials On Their Car's Dash Screens And They Want You To Think It's A Treat (www.theautopian.com)
submitted 3 months ago by to c/technology@lemmy.world
83 comments fedilink hide all child comments
you are viewing a single comment's thread
view the rest of the comments
[–] 38 points 3 months ago* (9 children)

It doesn't make things much better, but:

the ad appears when the car is started, with an option to play it or not being displayed on the screen. I suppose that’s better than it autoplaying, but just barely.

Also, it doesn't play while you're driving.

BTW, according to BMW it's not an ad, lol:

To celebrate the partnership with Spider-Man™: Brand New Day, BMW has a special surprise for its drivers. The Spider-Man™ Animation will be available (in participating markets) to all customers with suitably equipped vehicles ... bla bla bla

Once again: since there's no way of getting around surveillance & IoT bullshit in cars, I'm just going to have to take extremely good care of my old clunker.

  • permalink
  • fedilink
  • source
  • hideshow 9 child comments
    •
  • [–] 8 points 3 months ago (3 children)

    I will continue to pray for Slate to not completely suck. There's a "smart" module that has a cellular modem, but it's something you have to opt into and pay for it.

  • permalink
  • fedilink
  • source
  • parent
  • hideshow 3 child comments
    •
  • [–] 3 points 3 months ago*

    Same. I have a 2016 Subaru Outback that I wouldn't mind giving to my daughter, but like hell am I buying anything connected to the Internet and tracking my every drive (for profit). Slate and to a lesser degree: Rivian are my only EV choices right now.

  • permalink
  • fedilink
  • source
  • parent
  • [–] 1 point 3 months ago (1 child)

    What's Slate? Interesting.

  • permalink
  • fedilink
  • source
  • parent
  • hideshow 1 child comment
    •
  • [–] 1 point 3 months ago

    All electric, modular pickup truck starting at $24,000. The truck is highly modular in parts and accessories as well as mods to turn it into more of a crossover/2 row vehicle. Stock vehicle comes with crank windows and no radio by default. All things you can add (or remove/modify) at any time. It's a startup, so it has yet to be seen how good of a reception it has.

  • permalink
  • fedilink
  • source
  • parent
  • [–] 2 points 3 months ago

    This would be a neat gimmick if it came with free tickets to the movie. Considering the price of the cars and the fact that only newish ones get the ad, they could afford it. It might even be positive PR.

  • permalink
  • fedilink
  • source
  • parent