How do you/we go about reclaiming it though? I've thought about it a lot. It has it's official place - outside buildings, government use, anything with the Royal family etc. It's got it's sporting place - union jack for Olympics and British teams, England flag for English team in other sports. Anywhere else you have to assume they're racist or at a minimum very nationalist, especially after Raise the Flags. In one way, as a brown person it's helpful to know which places to avoid!
I don't really don't want to use the flag outside of international sports, im not going to put it outside my house or business, I don't carry it around etc