andrew comments on MaRo on recent Secret Lairs selling out: "Most of the time you think of as 'print to demand' actually wasn’t. And that resulted in us destroying a *lot* of product."

submitted 6 months ago by andrew@mtgzone.com to c/mtg@mtgzone.com

4 comments fedilink hide all child comments

They switched to print-to-demand in 2024 (or said they did) so just kind of more of the same from them: https://magic.wizards.com/en/news/announcements/speeding-up-secret-lair-shipping

you are viewing a single comment's thread
view the rest of the comments

[–] andrew@mtgzone.com [S] 8 points 6 months ago

Exactly, and add on top the straight up lying that it was print to demand!

Couldn’t even discount the extras instead of destroying them because they need to maintain the high price at all times. Crazy.

parent