I mean, that's how we ultimately got them. We must have had most of the popular ATARI XL games in two wooden floppy boxes.

But, you gotta respect the networked distribution even back then. Pirates would create their disk packs, upload it to some national BBS. It gets picked up by more local BBSs, and tech-saavy modem users would download it to floppies. All the while sneakernet would carry it down the last mile to fill in the gaps. Some of this shit even went international, as long as somebody dealt with the long-distance fees (or phreaked their way out of them).

EDIT: Just to give you an idea of the network we were dealing with.