Do video game players make ideal recruits to be air traffic controllers? The FAA is targeting gamers directly in its new hiring push.

The Federal Aviation Administration is officially recruiting video game players to be part of the next generation of air traffic controllers. Part of that push has been accompanied by a new ad campaign aimed at gamers that uses video game footage and Xbox sound effects to make the pitch that players can earn a six-figure salary by applying their in-game skills to the real world.